I recently read “The War of Art” by Steven Pressfield and Shawn Coyne. Like what Seth Godin advocates, your “art” is something you would do and generously share with others.
Your “art” will exist because you believe it can serve to lead or to connect others.
It is something you would do even if no one else saw any value in it.
Some people might even criticize your art. Not everyone will like it.
My art is delivering the most helpful advice to my consulting clients. Some days I am better at it than others. Often, I still have a lot to learn and a lot to improve.
Not every one of my advice or recommendations will resonate with all my clients. That is OK.
As I often remind my co-workers, “we are professionals, and we bring expertise with us to educate our clients and assist them where they need help.”
Our recommendations might not always be what our clients hope to hear, but we do it with empathy and a high degree of emotional intelligence.
Showing our clients how to level up their game – that is our art.